Statistics

Dumbbell Sales Statistics: Spending, Use and Home Fitness Trends

Explore U.S. dumbbell use, household spending on exercise equipment, and home fitness sales trends, with clear distinctions between participation and purchases.

Contents

Dumbbell sales statistics: what the available numbers measure

Dumbbell-specific sales figures are scarce in the public evidence summarized here. The available U.S. figures measure three different things: household spending on a broad category of sports, recreation, and exercise equipment; the number and frequency of people using dumbbells; and sales of home fitness equipment as a whole. These measures help describe the market around dumbbells, but they are not interchangeable. Spending is not a unit count, users are not buyers, and broad equipment sales do not isolate dumbbells.

That distinction matters when interpreting the headline numbers. The Health & Fitness Association (HFA) reports that 26.4 million people in the United States used dumbbells in 2025, up 6.8% from the prior year. The U.S. Bureau of Labor Statistics (BLS), meanwhile, reports average annual consumer-unit expenditures for a broad equipment category—not dumbbell purchases alone. The Sports & Fitness Industry Association (SFIA) provides a short historical comparison for U.S. home fitness equipment sales, again across multiple product types. HFA BLS SFIA

Dumbbell sales statistics: U.S. household equipment spending

BLS’s Consumer Expenditure Surveys show how much consumer units spent on sports, recreation, and exercise equipment on average each year. A consumer unit is the survey’s spending unit; the category includes equipment beyond dumbbells. The figures therefore provide context for household equipment expenditure, not a direct estimate of dumbbell revenue or the share of households that purchased weights.

YearAverage annual spending per consumer unit
2013$126
2014$143
2015$131
2016$152
2017$179
2018$151
2019$151
2020$188
2021$282
2022$218
2023$231
2024$225

The series moves up and down rather than following a smooth annual climb. Average spending rose from $126 in 2013 to $179 in 2017, then was $151 in both 2018 and 2019. It reached $188 in 2020 and peaked at $282 in 2021 within this period. The 2024 figure, $225, was lower than the 2021 high but higher than the 2019 figure.

These are nominal dollar amounts as reported in the table. They should not be read as inflation-adjusted spending, physical volume, or the sales trajectory of dumbbells specifically. Because the table reports an average across consumer units, it also does not show how many households bought equipment or how spending was distributed among them. BLS

Dumbbell sales statistics: how equipment spending changed through 2024

A few year-to-year comparisons make the pattern easier to see. Average annual spending in the broad equipment category rose by $94 per consumer unit from 2020 to 2021, from $188 to $282. It then fell by $64 in 2022, to $218. The series increased to $231 in 2023 before declining to $225 in 2024.

Across the full 2013–2024 span, the reported average grew from $126 to $225, a difference of $99 per consumer unit. That comparison captures the endpoints, not a steady trend: annual results varied, and the largest value in the listed years came in 2021. The category’s 2024 amount was also $57 below that high.

Those changes describe expenditures recorded by the Consumer Expenditure Surveys. They cannot establish that more dumbbells were sold, that prices changed by a particular amount, or that a specific event caused the shift. The BLS category groups different types of sports, recreation, and exercise equipment together, so it cannot show which products accounted for the movement. BLS

Dumbbell use statistics: participation and weekly training

HFA reports that the number of U.S. dumbbell users grew 6.8% in 2025, reaching an estimated 26.4 million. It also reports that 56.4% of dumbbell users trained weekly. These figures describe participation and reported frequency of use, not the number of dumbbells sold, the amount users spent, or how often they bought equipment.

The weekly-training share adds useful context to the user estimate: more than half of the reported dumbbell users trained at least weekly, according to HFA. But the figure should remain attached to its stated population—dumbbell users in the report’s U.S. 2025 context. It does not mean that 56.4% of all U.S. residents used dumbbells weekly, and it does not identify whether training took place at home, in a gym, or elsewhere. HFA

Home fitness equipment sales statistics: the 2020 surge

SFIA reported that U.S. home fitness equipment dollar sales grew 175% over the seven weeks from March 15 through May 2, 2020, compared with the same period in 2019. The reported measure is sales in dollars across home fitness equipment, not dumbbell sales or the number of products sold. The same account said average selling prices for the equipment were up 27% during the seven-week comparison.

SFIA also reported that cardio equipment represented about 40% of home fitness equipment sales during the initial seven weeks of the COVID-19 crisis. That share illustrates the breadth of the category: the sales figure covered more than strength equipment, and a large portion was attributed to cardio products. It cannot be used to calculate dumbbells’ share because the source does not provide a dumbbell-specific breakdown.

Taken together, the figures document a sharp short-term increase in broad home fitness equipment dollar sales and a rise in average selling prices during that historical window. They do not establish a comparable increase in dumbbell units or show what happened across the entire year. SFIA

Home gym spending statistics: equipment and memberships

BLS’s household spending table also tracks social, recreation, and health club memberships. Average annual consumer-unit spending in that category was $212 in 2021 and $272 in 2024. The membership figures can be considered alongside equipment spending, but the table does not link the two behaviors for the same households or show whether consumers substituted home equipment for gym access.

In 2021, the reported equipment average was $282 per consumer unit, compared with $212 for memberships. By 2024, equipment spending was $225 and membership spending was $272. These are separate category averages across consumer units, not a comparison of total market sizes: they do not establish how much was spent nationally on each category or how individual households divided their budgets. BLS

For readers assessing dumbbell demand, the strongest direct indicator here is HFA’s estimate of U.S. dumbbell users and their weekly training share. BLS supplies a longer view of average household spending on equipment broadly, while SFIA documents a brief surge in home fitness equipment sales in 2020. Each adds context, but none of these sources provides a dumbbell-specific sales total or unit count.

Sources

Written by

fitnessbodyequipment.com Editorial Team

Editorial team

Independent editorial coverage of home gym equipment & practical training.